Adopt Parfums

Founded in Cestas in 1986 by Dominique Monlun and led by Frédéric Stoeckel since 2019 Adopt Parfums, is the creator of the French Fragrance Revolution and is democratizing the perfume market. In just a few years, the brand has become one of the leaders in perfume volume in France, an objective achieved thanks to its innovative and daring positioning by offering quality perfumes at affordable prices.

The group, which operates digitally and via more than 220 stores and 2000 points of sale in nearly 40 countries, offers more than 150 original creations of eau de parfum, developed in collaboration with the greatest master perfumers and entirely manufactured In France.

A player deeply committed to environmental performance, Adopt Parfums multiplies responsible initiatives, relying on local production, an environmentally friendly “product” offering, also through the support of responsible ingredient sectors, a desire to create a virtuous circle of consumption by encouraging its customers to give perfumes a second life, particularly through a recycling program for empty bottles, or by rationalizing the impact of its supply policy.

Adopt Parfums opens the doors of a new factory, which takes over from its Cestas site, in Gironde. The new Château-Renard site will expand Adopt's production capacity while reconverting the site environmentally.